Direct Internet Banking
The results are in accordance with Alikhani et al.’s study, which asserted that telephone banking, as one of the most convenient channels of presenting banking services, could influence other components of bank marketing. Our study evaluated one of the most important components of bank marketing, which is the bank’s market share. The findings of this study shed light on the extent to which banks and financial organizations should concentrate on developing innovative channels of presenting their services to remain competitive and increase their market share. Iban Account By 2010, most major banks implemented online banking services, however, the types of services offered varied. According to a poll conducted by Japanese Bankers Association in 2012, 65.2% were the users of personal internet banking. In 2001, Bank of America became the first bank to top 3 million online banking customers, more than 20% of its customer base. Advantages Of Online Banking Security of a customer's ...